Year: 2016

Industry: Direct-to-Consumer / E-Commerce, Home Furnishings & Décor

Service: Sell-Side M&A

Geography: North America

Exclusive Financial Advisor on Sale of Hayneedle to

Hayneedle, one of the largest online indoor and outdoor home furnishers in the U.S., turned to Financo to identify and facilitate a sale.

Jet’s partnership with Hayneedle will have a material impact on the mass-merchant’s home category assortment and enhance their reputation as a destination for products across all major categories. Through its strategic partnership with Hayneedle, the shopping experience in the home furnishings and décor categories on Jet will be elevated in importance to Jet’s customers.

“Financo’s thoughtful advice and leadership and methodical execution were critical in our achieving an outstanding result in this transaction. Financo’s contact with the leading home furnishings, retail and direct-to-consumer/e-commerce companies was a key element in the overall success.”

 –Jon Barker, President & CEO, Hayneedle, Inc.

  • 2016

This transaction was completed prior to Raymond James’ acquisition of Financo.