Year: 2014

Industry: Apparel, Footwear & Accessories, Enthusiast Brands & Active Lifestyle

Service: Buy-Side M&A

Geography: International

Exclusive Financial Advisor to Cherokee on Acquisition of Tony Hawk Division of Quiksilver

Cherokee Inc., a global marketer and manager of fashion and lifestyle brands, hired Financo to identify and facilitate an acquisition that would enable it to expand its portfolio. Financo introduced Cherokee to multiple target companies, eventually recommending the “Tony Hawk” skateboarding and active sports brand.  In acquiring the brand from Quiksilver, Cherokee saw the opportunity to further expand into the department store and specialty channels of distribution globally.

“Financo has taken the time to immerse themselves into our strategic thought-process and in so-doing, they have consistently presented us with opportunities that fit with our acquisition strategy. We have worked with Financo on a retained basis for the past two years and we appreciate their professionalism, judgment and experience that allowed us to successfully close the Tony Hawk® transaction.”

– Henry Stupp, CEO, Cherokee Inc.

  • 2014